A&D x Eirloom
Your Biology,
Tuned for
Peak Physical and Cognitive Capacity.
Opening
Eirloom is a precision performance system, built entirely around your specific needs, lifestyle, and how your body responds.
We treat you as a system and guide you to counteract natural physical and cognitive decline.
Every plan has the latest longevity science and gets advised in the way that fits you best, refined in real time, for maximum effect.
Why it's needed
Why it's needed
Capacity declines naturally, biologically, with age. This happens whether habits and behaviors change or stay exactly the same.
For men
- Testosterone declines 1 to 2 percent a year from the 30s, reshaping energy, muscle, and drive.
- Muscle mass drops 3 to 8 percent per decade after 35, changing strength and metabolic rate on its own timeline.
- VO2 max declines about 1 percent a year from the 30s, narrowing cardiovascular capacity.
For women
- Perimenopause shifts sleep, recovery, body composition, and stress tolerance, driven by hormonal change.
- Estrogen decline accelerates bone density loss and changes how the body responds to training and protein.
- Sleep architecture and mood regulation shift through perimenopause and menopause, altering recovery capacity.
The system
A loop.
EIGHT DOMAINS, EVERY PERSON
Sleep
VO2 Max
Muscle Mass and Strength
Nutrition and Supplements
Stress Regulation
Metabolic Health (Energy)
Social Connection & Purpose
Cognitive Health
The outcomes
Individual, life fully dialed in
- Full, sustained energy from the moment you wake until you choose to stop, every day.
- A body that stays strong and capable well into your 70s and 80s, still doing the things you love.
- A mind that stays clear under real pressure, present with your family the same way you were present in the boardroom.
- Relationships and a sense of purpose that carry you, resilience built on connection as much as discipline.
Team, company fully dialed in
- A leadership team performing at its best together, through the hardest stretch of the year and the easiest.
- A culture where people bring full energy to the highest-stakes moments, every time.
- Burnout and turnover shrink to rare, isolated events as the company scales.
- A company built to sustain ambition over years and decades, because the people carrying it are built to last that long.
How we're different
| Neko Health | Sand Clinic | Executive Health | Eirloom | |
|---|---|---|---|---|
| Cost | 2,750 SEK/scan | 100,000 SEK/yr+ (reported) | Undisclosed on site, 28,000 to 60,000 SEK historical range (press) | 22,500 to 89,991 SEK per season |
| Format | Single visit, under an hour | In-clinic, ongoing | In-person, single day, Ultimate adds two years of physician follow-up | In-person and remote, together, ongoing |
| Model | Pay per scan | Membership, undisclosed | Pay per tier, pricing on request | Season, three tiers |
Neko Health Delivers a single, fast, imaging-led scan with same-day physician review.
Sand Clinic Delivers in-clinic regenerative treatments, stem cells, hyperbaric oxygen, and cryotherapy, through a membership with undisclosed terms.
Executive Health Delivers deep single-day and multi-year medical diagnostics through three physical clinics, backed by a doctor relationship that continues at its top tier.
Eirloom runs as one continuous system that combines in-person and remote delivery together, the structural moat none of the three others share.
A named advisor prescribes exactly what changes this week, built on wearable data flowing in continuously and a protocol refined weekly.
Season pricing is published in full, visible before a single conversation starts, the only one of the four built this way.
Three ways to enter
Choose your entry point.
Foundation 2,500 SEK/mo | Core 4,999 SEK/mo | Elite 9,999 SEK/mo | |
|---|---|---|---|
| Season | Oct to June | Oct to June | Oct to June, plus a summer maintenance plan |
| Biomarker panel | 2x, self-pay | 3x, self-pay | 3x, included |
| Biological age tracking | ✓ | ✓ | ✓ |
| Wearable integration | ✓ | ✓ | ✓ |
| Personalized protocol | Digital delivery, quarterly refresh | Fully personalized, revised every session | Full system, revised every session |
| Protocol adapts for | Travel, seasonal shifts, high stakes work periods, life stage transitions, illness or injury recovery, heavy entertaining stretches | Same | Same |
| Women's protocol | Cycle aware training and nutrition timing | + Hormone informed interpretation of your biomarker results | + A dedicated hormone panel, plus coordination with your own physician when clinical support like HRT is relevant |
| Supplement protocol | Guidance | Personalized | Personalized, seasonal adjustment |
| LPA sessions | Monthly | Bi-weekly | Bi-weekly, priority scheduling |
| Lunch and learns with Rob | 2 per season | 2 per season | 2 per season |
| Twin Alpha | — | ✓ | ✓ |
| Member portal | ✓ | ✓ | ✓ |